Mazda Motor Corporation has formally unveiled the Iconic SP,  a new type of compact sports car concept, designed to adopt to the new era and respond to the emotions of customers who “love cars” and “desire a car that simply embodies the joy of driving.”

Its powertrain features Mazda's unique two-rotor rotary EV (electric vehicle) system, which remains compact and thus offers a high degree of layout flexibility, enabling the concept model to have a low center of gravity to enhance driving performance. Batteries are charged by recyclable energy source and the two-rotor rotary engine, used for power generation, is powered by carbon-neutral fuel. The vibrant red color of “Viola Red,” is a concept color created by overlaying Mazda's corporate philosophy of "enrich life-in-motion for those we serve" based on Mazda's desire to “cherish the color red.” 

 “Mazda will always deliver vehicles that remind people that cars are pure joy and an indispensable part of their lives,” said Masahiro Moro, Mazda Representative Director, President and Chief Executive Officer.

“As a car-loving company that mass-produces the inspiring mobility experience, we are committed to shaping the future with our partners sharing the same goal, as well as our fans, where everyone can proudly say, 'we love cars.' With such a strong will, Mazda is committed to enrich life-in-motion for those we serve,” he added.

Unique drivetrain

The Iconic SP’s two-rotor rotary EV system, which utilizes a highly scalable rotary engine, generates electricity with carbon-neutral fuel. In addition, when the battery is charged with electricity derived from renewable energy, it is possible to drive in a virtually carbon-neutral state.

The high output generated by the two-rotor rotary EV system, the proportions of the lower center of gravity, and the weight distribution of around 50:50 achieve excellent driving performance. In addition, although the Iconic SP is a sports car, it can supply power when enjoying outdoor leisure and in the times of disaster.